The Warriors have underlined the growing strength of their membership programme by heading off the other 15 clubs to win the NRL’s membership renewal race.
The victory and the $A10,000 prize to go with it was announced by chief executive Wayne Scurrah at a Warriors members-only function at the Nation’s Clubrooms at SKYCITY last night.
When the race was closed off, the Warriors had achieved an outstanding result by renewing almost 80 per cent of their total 2011 memberships for the coming 2012 campaign. They claimed the win just ahead of the North Queensland Cowboys.
NRL chief executive David Gallop commended the Warriors for the work they had put into their membership programme.
“The Warriors captured the imagination of fans with their run to the grand final this year and it is great to see so many members renewing for 2012,” he said. “It’s an exciting new era for the Warriors under Brian McClennan and this is an early win the club deserves to be proud of.”
Combining renewed memberships and new ones, the Warriors’ base for the 2012 season has almost equalled 2011’s total membership already.
“Winning this race is a hugely significant success for us in an area where we used to finish last,” said Scurrah. “This is the culmination of the work we’ve done over the last few years to rebuild our membership programme and culture. “Our commitment has been to provide more benefits for our members and to make sure they know and feel they are a part of our club. They’ve shown tremendous faith in the Warriors over the years and it’s important to us that they know how much we appreciate their continued support.”
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